Rapids Bowl for Charity

When The Colorado Rapids moved into our Denver FBR neighborhood, we were excited about the possibility of partnering with them in the fight against hunger. We didn’t realize just how involved they would be willing to become! As you saw in a recent post, the team participated in our Tyson Chicken Lift Up America event […]

Friday Night with Will

Shaking hands with and accepting a check from Will Smith. Can’t ask for much more on a random November Friday night. Will was in town this past weekend for the red carpet premier of his new movie “Seven Pounds.” When we got the call that Will and Sony Pictures wanted to incorporate FBR into the […]

Our Annual Media Frenzy

What do you get when you mix local media personalities, shopping carts, a 3 minute shopping frenzy & fierce competitive drives? You get the 16th Annual Shop O Rama at Natural Grocers by Vitamin Cottage. To kick-off the 2008 “Check Out Hunger” program, an easy way for people to donate to children’s programs through Food […]

Souper Way to Fight Hunger

As part of the nationwide NFL “Click for Cans” Promotion, Campbell’s Chunky Soup donated 1,000 cans of soup to FBR and left it to our creative discretion how to distribute it. We wanted to do something fun & interesting with this gigantic donation and knew that getting kids involved was the clear choice. The number […]

Hunger Relief…One Chicken at a Time

What recently brought together FBR & Kroenke Sports staff, Colorado Rapids players, over 30 hunger relief organizations & a slew of dedicated volunteers? Chicken. A whole bunch of chicken. For the past 4 years Lift Up America has partnered with Tyson Foods Inc. & Kroenke Sports to help bring the gift of food to the […]